MCP360

Weekly Ad Performance Report

Prompt recipe to generate a cross-platform ad summary every Monday.

Use this recipe after connecting Ad Platform MCP. The agent pulls last-7-day and prior-7-day metrics, highlights anomalies, and suggests actions — without manual CSV exports.

Steps

  1. Confirm Meta, Google, and other ad platforms are connected in MCP360.
  2. Ask your AI client to call Ad Platform MCP reporting tools for the last 14 days.
  3. Request ROAS, CPA, spend, and top campaigns by platform.
  4. Have the agent compare week-over-week deltas and flag campaigns above CPA target.
  5. Export the summary to email or Slack for your team standup.

Prompt

Using MCP360 Ad Platform MCP, build a weekly performance report for all connected ad accounts. Compare the last 7 days to the previous 7 days. Include spend, ROAS, CPA, and top 5 campaigns per platform. Flag any campaign where CPA rose more than 20% week-over-week and suggest one optimization action per flagged campaign.

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